Instagram Live

Turn Instagram Live discovery into customer loyalty

Show products live, capture orders from comments, keep inventory updated, and reward members with points after payment.

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Product assortment planning

Know which SKU to push based on customer demand

Before every live, use product reports to combine products that sell well with new products customers may love, driving higher GMV with a stronger line-up.

Bundle upsell

Spot products that sell well together

Use past orders to identify natural bundle and add-on opportunities for your next live.

Live promo and flash sales

Create a reason to buy before viewers scroll away

Feature your offer clearly and send interested viewers an order link while their attention is still high.

Comment-to-order

Capture orders using comment keywords while intent is high

When viewers comment a product keyword, EasyStore matches the product and sends them an order link automatically.

Inventory sync

Keep inventory accurate during and after every live

Track live orders with your other sales and keep available stock clear for your next campaign.

Order follow-up

Keep orders coming in after the session ends

See which orders are paid or still waiting for payment, so your team knows where to follow up.

Customer base growth

Expand member base by rewarding new customers

When customers check out for the first time, their details automatically create a member account. They can then enjoy welcome vouchers and earn points for future purchases.

Repeat purchase

Let customers use points and perks on their next order

Customers can redeem points and enjoy member perks wherever they shop next—online, in-store, or through your other sales channels.

More Instagram Live tools

Keep live selling organised behind the scenes

Prepare products and guide each comment-based order into a trackable checkout flow.

  • Add products as you go

    Choose products before the live and add more from the Live Control Room while you are broadcasting.

  • Control product codes and stock

    Edit the automatically generated product code and available inventory for each featured item.

  • Send checkout through Instagram DM

    Match the viewer’s code and quantity, then send a private message linking them to checkout.

  • Keep live activity together

    Keep products, customer intent, orders, payments, and inventory organised in EasyStore.