Let Your Product Stand Out From Competitors via Personalization

By Vincent Leong · 22nd May, 2021

Every consumer has unique taste and desire when it comes to shopping. Hence it is challenging to offer a product to suit each and everyone. So, guess what is the best way to make your product more attractive? Personalization is the key!

Many are attracted to the idea of personalization, especially millennials as customizable products often related to chic and special. Hence, many brands have been developed around the idea of personalization, which offer consumers the freedom to what they want at the press of a button.

The Wonders of Personalization, Perfected by Our Merchants

1. Mix & match colors

The perfect combination doesn't exist, NOT until the buyers have the freedom to style it themselves.

by www.omgstore.com.my

2. Insert your name

It feels good to have ownership on something, make it even greater with name crafting.

by www.babydiary.my

3. Capture the moment  

Every treasured moment does come in different form, and you can recreate their special moment today.

by www.aprilinch.com

Benefits of Personalization

1. Charge a higher price

Consumers are willing to pay 20% more with personalization service for a product that is uniquely theirs. Hence, increasing your product value also means that you can charge more.

2. Differentiate from your competitors

No doubt that there are countless of competitors in the market offering similar products and designs. So, personalization make your product unique and stand out from your competitors.

3. Increase word of mouth

Have you been approached by or approaching someone if something unique is being spotted? It could be the outfit, or as simple as a bottle. Personalization always acts as a conversation starter as we are attracted to unique things.

Personalization is Possible With the Right Tools

Our product property app allows you to customize your product with unlimited number of fields in an intuitive interface without the need of coding knowledge.

By Installing this app, you can easily add on extra field to the product pages to collect extra information from buyers. For example, you can have a column for your customer to engrave a name on the product, and this information will be showing in your order details.

Other personalization tools

Message box is suitable for selling product that requires customer to leave some messages. Add one or multiple customized message boxes for customer to fill in their thought to the product. Message boxes added will appear in checkout page right before customer placing an order.

The latest Date/Time Picker is suitable for businesses that allow the customers to select the delivery date and time.Your customers can select any date and time between the specific range of time from your settings during checkout.This is suitable or online businesses such as...

  • Florists
  • Bakeries
  • Allow Product Customizations
  • Pre-orders Products

Read more on related articles:

*How you can start selling flower that require no experience.

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